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Your Amigo's Spider LinkerT is a breakthrough product which provides the ability to efficiently make all content on a website available to Internet search engines
Spider Linker™
Automated Search Engine Optimization
Company and Product Introduction
Established in 1999, YourAmigo is an international corporation with offices in the USA, Europe and Australia.
YourAmigo is the one of the world’s broadest search engine companies with technology, products and services covering both organic and paid search engine services, business intelligence services, website search and enterprise search.
Spider Linker™ – What it Does
Spider Linker™ is a proven, successful, managed software service which makes website content, that is not visible or accessible to search engine spiders, e.g. Googlebot, available to the spiders through a set of spiderfriendly links. Spider Linker™ also automatically optimizes these pages which, when combined with our expert SEO staff overview and input, produces the highest rankings possible in search engines such as Google.
Great Customers
The Spider Linker™ remotely hosted service has been successfully implemented with customers worldwide including Sony, Reebok, Virgin Megastores, RS Components, Office Depot (Europe), Brookstone, Bluefly, HSN Catalog Services, Integrity Music, Suzuki, and Boston Scientific to name but a few.
Spider Linker – How it Works Overview
YourAmigo Spider Linker crawls the merchant’s site, discovers their products and publishes a table-of-contents (natural links) that the search engine crawlers then use to find and index the site. These links look static to the search engines, but they are actually dynamic.
Spider Linker can also automatically optimize titles, descriptions and other elements to carry keywords that are most relevant to the content, ensuring that pages rank very highly and attract very qualified traffic. These products are made accessible through a new set of optimized URLs that Spider Linker creates.
In more detail:
- The table-of-contents contains links through which all published pages on the merchant’s web server can be accessed.
- Each link has a prefix e.g. /sl, and the merchant’s web server is configured via a proxy filter.
- When a searcher clicks on one of the Spider Linker URLs with the /sl in the URL, that request is passed over to YourAmigo’s Spider Linker software, on YourAmigo’s servers.
- When the link matches a content page, the Spider Linker software is invoked – it decodes the searchers request, retrieves the content from the merchant’s web server, incorporates any meta data edits on the fly (titles, descriptions etc) to return the same page to the searcher as the search engine saw when it spidered that page.
- For rapidly changing content, Spider Linker manages products that no longer exist by removing them from the table-of-contents and presenting a list of alternative products that match a user’s search query, in the case where a search engine has retained an old link. This ensures a satisfactory user experience even where there is a rapidly changing inventory, rather than presenting a 404 error to the user.
Implementation/Setup
Standard setup time is 4 weeks. A typical implementation comprises the following steps:
- Setup by YourAmigo, including crawling of merchant’s site, establishing table-of-contents (TOC) pages consistent with the look and feel of the site, optimization of content and meta data, and installation of tracking scripts.
- Installation by the Customer of a suitable Spider Linker™ proxy (e.g. ISAPI web extension DLL, Apache mod_rewrite, Java web application etc).
- Optional installation by the Customer of tracking code in the customer’s purchase confirmation page for tracking conversion.
- Installation by Customer of a link from a top-level page to the TOC.
Efficiency, Scaling, Ease of Implementation, Reporting Systems
The Spider Linker service is truly efficient in making previously invisible website content visible in the natural search engines whilst at the same time automatically optimizing thousands and thousands of pages.
The software, which has evolved from YourAmigo’s Enterprise Search Engine for Intranets and Web Sites, is highly scalable, and is currently working with sites of hundreds of thousands of pages.
YourAmigo is a global organisation working exclusively in the Search Engine Marketing Sector.
Our innovative “Whole Site” approach to web-site visibility and automated optimisation gives a unique capability, quickly rolled out and driving business to the web-site investment already made by your organisation.
xperience gb Ltd are an authorised reseller of the Your Amigo services.
For further information please contact Chris Jackson on mob: 07748 947150
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